This is what TikTok has done to hobbies. Every hobby is now treated like a side hustle for content. You can’t just game, collect, or get into fashion without the need to buy a ring light, plan a shelf tour, or post every step for strangers. It’s all fake now. It’s not about actually doing the hobby, it’s about looking like you do.
Every subculture has turned into a clout race. Pokemon cards are being treated like stock portfolios, sneaker drops are miserable, and even gaming has turned into a grind for views. Real collectors are getting priced out. New hobbyists are getting discouraged. And TikTok doesn’t care, as long as it looks good for the camera.
